Mobilized Marketing and the Consumer: Technological Developments and Challenges

My forthcoming book is Mobilized Marketing and the Consumer: Technological Developments and Challenges.

Mobilized Marketing and the Consumer: Technological Developments and Challenges inspects the mobilizing marketing and customer-oriented changes in the changing world, and discusses how we are affected by the mobile technology developments as consumers and the present situation of companies and customers, again under the light of technological developments.

http://www.amazon.com/Mobilized-Marketing-Consumer-Technological-Developments/dp/1605669164/ref=sr_1_1?ie=UTF8&s=books&qid=1246864473&sr=8-1